Public Relations Major (41 Credits) Public relations is a management function that plans an organization’s communications objectives and programs. Students learn that public relations professionals try to promote goodwill for their organizations, primarily by transmitting information to a variety of publics and constituencies.
A. Mass Communication Core All of the following: AR103 Art Foundations AR303 Graphic Design I E295 Practical Grammar & Usage MC111 Introduction to Mass Communication MC201 Reporting I MC308 Editing MC488 Contemporary Issues in Mass Communications MC497 Internship (3 credits minimum)
B. All of the following: MC230 Principles of PR MC314 PR Writing MC400 PR Research MC443 Case Studies in Public Relations
C. Six credits selected from the following: Special Topics AR344 Photo Digital Imaging AR403 Graphic Design II CS102 Introduction to Computer Applications MC298 Field Exploration MC301 Reporting II MC331 Reporting Govt. Affairs MC410 Media Law MC498 Special Topics MG219 Principles of Management MK217 Principles of Marketing MK372 Advertising S110 Sociological Imagination
(07-09 Catalog)
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