Sport Business
18 credits
Why sport business?
Sport business minors aquire the skills to become sucessful leaders, organizers and promoters.
The entrepreneurship, general business or sport business minors are not allowed with any business major.
Goes great with
Pre-Physical Therapy
Public Relations
(From the 09-11 Catalog)
A. All of the following:
AC222 Accounting Concepts
MG219 Principles of Management
MG332 Sport Management
MG334 Sport Facilities and Event Management
MK217 Principles of Marketing
MK333 Sport Marketing
Click on courses below for descriptions
AC222 Accounting Concepts (3 credits)This course provides an introduction to accounting with an emphasis on the interpretation and use of accounting information for effective business decision-making. The course employs an "information user/managerial approach" rather than an "information preparer approach." Students are introduced to the accounting system, financial statement analysis, and quantitative managerial accounting techniques.
Prerequisite: mathematics competency.
MG219 Principles of Management (3 credits)This first course in management stresses an understanding of the management functions as an integral part of the business organization. Attention is given to planning, leading, organizing, controlling and other aspects of the managerial process.
Prerequisite: mathematics competency.
MG332 Sport Management (3 credits)This course offers a foundation of sport management concepts, skills and techniques. The course also focuses on the area of leadership. Students develop their leadership, decision-making, organization, and management skills for their role in sport administration. Topics to be discussed include program development, leadership development, conflict resolution, facility management, fiscal management, liability and risk management, and public relations.
Prerequisites:
- MG219 Principles of Management
MG334 Sport Facilities and Event Management (3 credits)The course provides a strategic business perspective of sport and facility management. It includes the essentials of facility planning, design, and construction in addition to facility operations, systems, and maintenance. The course addresses financial and legal issues involved in managing a sport or entertainment facility.
Prerequisites:
- AC222 Accounting Concepts
- MG219 Principles of Management
- MK217 Principles of Marketing
MK217 Principles of Marketing (3 credits)This beginning course in marketing develops an understanding of the marketing function and its central importance to the business organization. Attention is paid to a variety of marketing topics including products, channels and distribution, pricing, promotion, buyer behavior, and ethical issues in marketing.
Prerequisite: mathematics competency.
MK333 Sport Marketing (3 credits)The course provides a strategic business perspective of sport and entertainment marketing. It includes the essentials of sport marketing including research, segmentation, product development, pricing, licensing, sponsorship, and communication channels such as advertising, sales promotion, and publicity.
Prerequisites:
- MK217 Principles of Marketing