This course provides an introduction to accounting with an emphasis on the interpretation and use of accounting information for effective business decision-making. The course employs an “information user/managerial approach” rather than an “information preparer approach.” Students are introduced to the accounting system, financial statement analysis, and quantitative managerial accounting techniques.

Prerequisite: mathematics competency.

An introduction to the international business environment, including cultures, ethics, economics, geography, and legal systems, associated with our global society. The course serves as a foundation for international business majors and as a survey course for other business majors.

Prerequisite: mathematics competency.

This survey course is designed to introduce students to the study of law through a review of its historical origins, the various sources of the law and the practical context in which laws are applied. Particular attention is given to areas of law which are relevant to today’s business environment; for example, torts, contracts, agency and sales.

Prerequisite: MG219.

The goal of corporate financial management is to maximize the wealth of the stockholders. Decisions regarding risk and return, the management of current assets and current liabilities, and capital budgeting are examined in view of this goal. Students are also introduced to the stock market and other financial institutions and systems.

Prerequisites: AC222 and either EC261 or EC262.

This capstone course in business develops students’ understanding of strategic decision-making through integrative use of business knowledge from each of the major functional areas in business. Extensive use of decision cases is made to address such issues as: What is strategy?; Who makes it?; What are the basic strategic options of a firm?; How is the business environment analyzed for strategic purposes? Highlights of the course include a business case competition and computer simulation.

Prerequisites: BU341 and senior status.

This course provides in-depth coverage of Microsoft Excel and Access in the context of business applications. Excel topics include formulas and functions, charting, large datasets, pivot tables and what-if analysis. Access topics include relational database concepts, database design, basic query construction, and report generation. This course combines online and hands-on learning.

Prerequisite: AC222 for business majors.

A traditional introduction to the principles of microeconomics, concentrating on behavior of the household and the firm. The course analyzes factors determining prices, production and allocation of economic resources. Current issues are emphasized.

Prerequisite: mathematics competency.

A traditional introduction to the principles of macroeconomics, concentrating on how aggregate levels of economic activity are determined. The course analyzes macroeconomic policies and economic issues such as problems of unemployment and inflation. Current issues are emphasized.

Prerequisite: mathematics competency.

This first course in management stresses an understanding of the management functions as an integral part of the business organization. Attention is given to planning, leading, organizing, controlling and other aspects of the managerial process.

Prerequisite: mathematics competency.

This beginning course in marketing develops an understanding of the marketing function and its central importance to the business organization. Attention is paid to a variety of marketing topics including products, channels and distribution, pricing, promotion, buyer behavior, and ethical issues in marketing.

Prerequisite: mathematics competency.

The course examines critically the major ethical or moral theories that are at the basis of decision-making in the complex area of contemporary behavior we know as "the business world." It is recommended for business majors.

This course provides an introduction to noncalculus mathematical modeling methods prevalent in business. Topics include: matrix methods, systems of linear equations and inequalities, linear programming by the geometric method and by the simplex method, and the mathematics of finance.

Prerequisite: mathematics competency.

This course, followed by M149, provides a two-semester sequence that covers the material of a traditional Calculus I course along with built-in coverage of precalculus topics. Topics in M148 include: solving equations, functions, classes of functions (polynomial, rational, algebraic, exponential, logarithmic), right triangle trigonometry, angle measure, limits and continuity, derivatives, rules for derivatives. Credit is not granted for this course and M151 or courses equivalent to college algebra and college trigonometry.

Prerequisite: mathematics competency satisfied.

This course completes the two-semester sequence that begins with M148, and together with M148 provides a two-semester sequence that covers the material of a traditional Calculus I course along with built-in coverage of precalculus topics. Topics in M149 include: trigonometric and inverse trigonometric functions, rules for derivatives, applications of derivatives, and definite and indefinite integrals. Credit is not granted for this course and M151.

Prerequisite: M148.

This course provides an introduction to the differential and integral calculus. Topics include: the concepts of function, limit, continuity, derivative, definite and indefinite integrals, and an introduction to transcendental functions.

Credit cannot be granted for this course and M308 or M309.Prerequisites: M115 and M116, or departmental placement.

This course offers a foundation of sport management concepts, skills and techniques. The course also focuses on the area of leadership. Students develop their leadership, decision-making, organization, and management skills for their role in sport administration. Topics to be discussed include program development, leadership development, conflict resolution, facility management, fiscal management, liability and risk management, and public relations.

Prerequisite: MG219.

The course provides a strategic business perspective of sport and facility management. It includes the essentials of facility planning, design, and construction in addition to facility operations, systems, and maintenance. The course addresses financial and legal issues involved in managing a sport or entertainment facility.

Prerequisites: AC222, MG219, and MK217.

This course examines the project management framework and introduces key terms used in project management. This course will explore the dimensions and elements of project management; concepts, methodologies, strategies, and structures. Upon completion of the course, the student is able to apply project management techniques to develop timelines, network diagrams, and critical path analysis. During the semester, the student has the opportunity to work on a project of his/her own where he/she is able to demonstrate understanding of the course objectives. Although the course is taught using a sport theme, student projects can be completed using a wide variety of industries.

Prerequisite: MG219.

The course provides a strategic business perspective of sport and entertainment marketing. It includes the essentials of sport marketing including research, segmentation, product development, pricing, licensing, sponsorship, and communication channels such as advertising, sales promotion, and publicity.

Prerequisite: MK217.

The topics and projects for this course vary according to the needs and interests of business majors.

Prerequisites: BU341 and senior status.

This course examines management practices unique to the small business environment and also provides a first look and overview of entrepreneurship. Course work examines the importance of entrepreneurship to market economies; other topics include developing ideas for new business ventures, formation and financing of new business ventures, and managing growth through the early years of operation. In addition, students write a detailed business plan based upon an idea of their choosing.

Prerequisites: AC222, M145, MG219, and MK217; consent of instructor for non-departmental majors.

This course presents the quantitative or management science approach to management. Topics which may be included are quality control, forecasting, inventory management, resource allocation, work design, scheduling, project management and control, and facility design and location. Current techniques and tools are examined and used.

Prerequisites: BU215, M145 and MG219.

The selling component of this course involves learning selling concepts and the communications skills needed to apply them. Topics include prospecting, approaching the customer, determining customer wants and needs, making the sales presentation, overcoming objections, and closing the sale. The management component of the course involves the recruiting and hiring, training, determining sales territories, sales forecasting, compensation and motivation, and control over the sales force.

Prerequisite: MK217.

This course examines the role of advertising and promotions in influencing target markets. Topics include planning an integrated marketing communication campaign, media planning and selection, creative concept development, measuring advertising effectiveness, determining advertising budgets, and uses of promotion tools to meet objectives.

Prerequisite: MK217.

This course is designed to provide an understanding of marketing research theory and practice. The aim is to present market research as a managerial tool with a decision-making orientation. The principles of marketing research are presented in a pragmatic “how-to-do-it” fashion. Learning is augmented by work on marketing research projects for businesses or other organizations whenever possible.

Prerequisites: BU215, M145 and MK217.