B.S. in Business Intelligence and Data Analytics

Saint Mary’s University of Minnesota’s Bachelor of Science in Business Intelligence and Data Analytics will prepare you to be an integral part of any business team.

In today’s business climate, it is important to have the knowledge and experience to move your company forward, and the right data to make informed decisions. 

This accelerated program will prepare you with:

  • Data analysis
  • Market analysis
  • Business forecasting and modeling
  • Operations management
  • Project management techniques

Your skills will be in demand in a business analytics environment.

Prior Learning Assessment

Your work and life experience matters at Saint Mary’s! Our prior learning assessment offers you the opportunity to earn up to 35 credits for your work and life experience allowing you to finish sooner, saving you time and money.

Saint Mary’s accepts credits that others do not. Take our transfer challenge and make sure to connect with our admission team to discuss your options.

Location

This program is offered at our Twin Cities location.

Considering a Graduate Degree?

Saint Mary's also offers Master of Business Administration (MBA) and Master of Science in Business Intelligence and Data Analytics programs.


Degree Requirements

Degree Requirements

Required Courses 39 cr.
Required Capstone Course   3 cr.
Total 42 cr.

 


Required Courses: 39 cr.

BI343 Business Computer Applications (3 cr.)

This course provides in-depth coverage of Microsoft Excel and Access in the context of business applications. Excel topics include formulas and functions, charting, large datasets, pivot tables, and what-if analysis. Access topics include relational database concepts, database design, basic query construction, and report generation. This course combines online and hands-on learning.

Upon completion of this course, students are expected to be able to do the following:

  1. Develop an understanding of Microsoft Excel and Access.
  2. Utilize database and spreadsheet applications in a variety of simulations.
  3. Attain the ability to create worksheets and workbooks.
  4. Evaluate the strengths and limitations of popular business software.
  5. Apply skills demanded by business.
  6. Perform powerful data analysis in Excel.

BI351 Information Systems for Business Intelligence (3 cr.)

This course focuses on the fundamentals of information systems and their foundational technologies as they can be used for business analysis and intelligence. Areas studied include hardware, operating systems, database systems, knowledge management, decision support systems, and networked computing concepts. Data oriented techniques for business intelligence and decision making are introduced.

Upon completion of the course, students are expected to be able to do the following:

  1. Analyze approaches to business information systems.
  2. Evaluate the architectural elements involved in business intelligence.
  3. Apply best practices of database design, administration, and implementation.
  4. Reflect on ethical and social issues relating to information systems.

BI352 Data Analysis and Business Modeling (3 cr.)

This course is designed to introduce the concept of business analytics.  Analytics helps businesses make better decisions by using sound judgment and data.  This is a skill development class that explores how statistics are used in business.  Students in this course develop a specialized skill set used in a variety of roles within an organization.

Upon completion of the course, students are expected to be able to do the following:

  1. Develop an analytical framework to assess and improve business performance.
  2. Apply basic concepts of statistics and probability to predict future outcomes.
  3. Execute advanced forecasting models including multi-linear regression and exponential smoothing.
  4. Communicate complex models in simple and concise terms to a variety of decision makers.
  5. Demonstrate effective written communication of analytical work to professional audience.
  6. Integrate external and internal data sets to evolve data into knowledge.

BI354 Data Mining for Decision Making (3 cr.)

This course provides both the theoretical and practical knowledge of data mining topics. Students have the opportunity to work with a number of exercises to practice and understand the uses of data mining in business organizations. Students complete a data mining project as part of the course requirements.

Upon completion of the course, students are expected to be able to do the following:

  1. Evaluate the strengths and limitations of popular data mining techniques.
  2. Apply R software to assemble data mining techniques.
  3. Compare the utility of different methods.
  4. Reliably perform model/feature selection.
  5. Apply resampling-based approaches to assess model performance and reliability.
  6. Perform analyses of real world data.
  7. Apply techniques and skills of creative and analytic thinking.

BI420 Business Analytics (3 cr.)

This course examines methods that have been studied in previous Business Intelligence major courses and those from the business core proven to be of value in recognizing patterns and making predictions from an applications perspective.  Course learning involves utilizing a variety of software to aid in the review of analytical cases to improve understanding of enterprise level analytics.  Students build a data warehouse, using data profiling and quality skills, and lifecycle models introduced in the course.

Upon completion of the course, students are expected to be able to do the following:

  1. Describe and interpret the basic concepts of business modeling for competitive advantage.
  2. Evaluate business problems and determine suitable analytical methods.
  3. Plan, develop, and evaluate methods for pattern discovery, segmentation, and clustering.
  4. Plan, develop, and evaluate methods for analysis and rule discovery.
  5. Synthesize information to guide decision making.
  6. Utilize Visual Basic programming language in data projects.
  7. Construct a star schema and other relational databases using SQL to create architecture that supports enterprise-level decision making.
  8. Execute advanced analytic models using programing language.
  9. Assess the need for integrating an organization's goals and objectives with the use of information technology.

BU403 Applied Business Statistics (3 cr.)

This course introduces students to descriptive and inferential statistics for use in business-related applications. Measures of central tendency and dispersion, simple probability, data analysis, and statistical inference are examined. The use of computer software for analyzing statistical data is addressed.

Upon completion of this course students are expected to be able to do the following:

  1. Extract information from sample data through both graphical and numerical methods.
  2. Examine how probability can be used to make an inference about a population from information contained in a sample.
  3. Determine the probabilities associated with both discrete and continuous random variables.
  4. Estimate population means and proportions on a single sample selected from population of interest.
  5. Use the sampling distribution of a sample statistic to assess the reliability of the estimate.
  6. Utilize sample data from a variety of resources to make estimates, decisions, or generalizations about a larger set of data.
  7. Identify various software resources to aid in analyzing data.

BU407 Financial Management (3 cr.)

This course is an introduction to the theory and practice of financial management of organizations. Topics covered include the assessment of types of business entities and capital acquisition sources, basic financial statement analysis, the assessment of how income taxes impact the financial decision-making process, the evaluation of capital projects using the time value of money concepts, management of an entity's current assets and current liabilities, and the maximization of shareholder wealth.

Upon completion of this course, students are expected to be able to do the following:

  1. Identify and describe the various forms of business organizations and the different ways in which they are financed.
  2. Explain the financial reporting requirements for different types of business entities.
  3. Apply the principles of managing current assets and current liabilities to different types of business entities.
  4. Assess the existence of management problems or opportunities by analyzing company financial statements and making comparisons to other companies in the same industry.
  5. Compute net present values calculations and use them in financial decision making.
  6. Prepare cash flow budgets.
  7. Prepare a breakeven analysis for profit planning.
  8. Identify and explain how the actions of the federal government may impact financial decision making.

COM309 Professional Writing (3 cr.)

This course provides strategies for developing a clear, concise professional writing style. A variety of writing formats are addressed. Research for professional documents, writing in an electronic environment, and collaborative writing are considered. Voice, style, audience, purpose, the writing process, and strategies for editing and revision are examined in the context of interpersonal and ethical dimensions.

Upon completion of the course, students are expected to be able to do the following:

  1. Write effectively in various forms of professional writing.
  2. Demonstrate writing in a professional environment.
  3. Exhibit a professional voice and writing style.
  4. Effectively incorporate relevant research into professional writing.
  5. Understand and apply the writing process to diverse audiences and purposes.
  6. Effectively incorporate elements of professional document design into print and electronic documents.
  7. Employ professional revision and editing skills.
     

COM310 Oral Communications (3 cr.)

Communication skills pertinent to organizational settings form the foundation of this course.  Effective methods for design and delivery of oral communication are examined. Other topics include communication styles, effective listening, interpersonal communication skills, dynamics of small group communication and persuasive speaking, all in the context of professional workplace communications.

Upon completion of the course, students are expected to be able to do the following:

  1. Demonstrate effective oral communication skills.
  2. Demonstrate effective and active listening skills.
  3. Recognize and adapt to differing communication styles.
  4. Demonstrate skill in interpersonal communication.
  5. Understand small group dynamics.
  6. Demonstrate persuasive speaking techniques.
  7. Effectively create and utilize graphics or other appropriate media in professional presentations.
  8. Deliver organized, professional informational and persuasive presentations.
     

MG305 Managerial Ethics (3 cr.)

This course examines the ethical issues and social responsibilities to be considered by business managers in the global economy. Also examined are the frameworks and reasoning skills relevant for understanding and addressing ethical dilemmas in business organizations. The social, political, global, and economic environments within which ethical issues occur are assessed.  Finally, the legal and regulatory implications of decision making in business organizations are examined.

Upon completion of this course, students are expected to be able to do the following:

  1. Describe the moral traditions, values, and philosophies that have influenced contemporary business ethics.
  2. Assess the variety of ethical issues that have the potential for impacting organizations in the global economy.
  3. Recognize the importance of ethical decision making as a component of management and leadership.
  4. Explore the characteristics and significance of various ethical frameworks and theories.
  5. Assess the impact of globalization on the ethical decision-making process.
  6. Examine the legal and regulatory forces that impact business practices and operations.
  7. Evaluate the scope and significance of socially responsible business practices.

 

MG311 Economics for Managers (3 cr.)

This course provides an overview of the macro and microeconomics theories used by individuals in various management and business professions. The economic decisions made by households and organizations in various markets are examined. Also examined are the laws of supply and demand, the macroeconomic indicators of the economy, business cycle analysis, the forces of production and consumption, labor market theory, and consumer choice. The impact of government economic policies on organizations is also examined.

Upon completion of this course, students are expected to be able to do the following:

  1. Describe the principles of macro and microeconomics.
  2. Evaluate the market forces involved in supply and demand.
  3. Describe the interaction between consumers and producers.
  4. Explain the dynamics of international trade.
  5. Describe how a nation's income and cost of living are measured.
  6. Explain how the monetary system works.
  7. Identify the economics of the public sector.

MG410 Applied Leadership and Management (3 cr.)

This course explores the application of leadership and management theory in today's business organizations.  Contemporary organizational leadership theories and practices are examined.  Also examined are management functions such as planning, organizing, and decision making.  The course emphasizes the analysis of leadership and management skills needed by professionals in various organizational situations.  Leadership and management practices in the context of various organizational trends are evaluated.

Upon completion of this course students are expected to be able to do the following:

  1. Assess leadership and management theories, frameworks and concepts.
  2. Explain the roles and responsibilities required of leaders and managers in organizational contexts.
  3. Analyze the circumstances that require the application and practice of leadership and management skills.
  4. Evaluate the significance of both formal and informal leadership roles in an organization. 
  5. Demonstrate management skills such as planning, goal setting, decision-making, and measuring outcomes.
  6. Explore emerging trends that impact organizations such as global competition, workforce diversity, corporate social responsibility, and organizational change that leaders and managers need to understand.
  7. Assess the impact of effective leadership in developing ethical organizational cultures.

MK300 Principles of Marketing (3 cr.)

This course addresses the role of marketing in organizations.  It examines the fundamental marketing mix elements of product, price, placement, and promotion that comprise organizational marketing strategies. It further explores how the marketing mix elements are strategically implemented to create and deliver products, services, or ideas to consumers.

Upon completion of this course, students are expected to be able to do the following:

  1. Identify the basic marketing mix elements of product, pricing, placement, and promotion.
  2. Explain how organizations coordinate the marketing mix elements as part of their strategic marketing initiatives in the context of various environmental situations.
  3. Recognize the various theoretical perspectives on consumer buying behavior as a means for better meeting the needs and wants of target customers.
  4. Review the basic approaches and uses of marketing research as a means for understanding consumer and business buying practices.
  5. Demonstrate how market segmentation, product positioning and target marketing are used to enhance organizational success.
  6. Appraise the ethical issues facing contemporary marketing efforts.
  7. Evaluate the various elements that make up the marketing function, and propose a strategic marketing approach that is aligned with organizational goals.

Required Capstone Course: 3 cr.

BU490 Strategic Management Capstone (3 cr.)

This course integrates knowledge and skills developed in a student’s major course of study. Students integrate and apply knowledge and skills acquired throughout their academic programs. Students also demonstrate professional communications via written reports and oral presentations, outline continuing education strategies, and analyze ethical and diversity issues in business organizations.

Upon completion of this course, students are expected to be able to do the following:

  1. Demonstrate critical thinking skills related to their major field of academic study.
  2. Analyze the environmental variables and available resources affecting business-related issues and strategies.
  3. Synthesize various business-related strategies.
  4. Identify management principles relevant for business professionals.
  5. Assess the impact of ethical decisions in various business organizations.
  6. Address diversity in various business environments.
  7. Develop strategies for continuing education in their academic field of study.
  8. Communicate using inclusive methods in a variety of modes.
  9. Recognize current trends in their academic field of study.
  10. Demonstrate interpersonal communication and collaboration skills required in various business settings.
     

Requirements for Double Major

For those students seeking both the Business Administration/Business Intelligence and Data Analytics or Marketing/Business Intelligence and Data Analytics, please see the dual program requirements.

Business Administration/Business Intelligence and Data Analytics 

Marketing/Business Intelligence and Data Analytics 

Connect With Us

Nicole Coppersmith, M.A.

SGPP Admission - Senior Enrollment and Transfer Counselor

Oakdale Center, OC

Campus Box: # 28

(612) 238-4561

ncoppers@smumn.edu

Nicole Coppersmith M.A.
Cheryl Cox, M.A.

Apple Valley - Center Coordinator/Transfer Counselor

Apple Valley Center, AC

Campus Box: # 28

(612) 238-4551

ccox@smumn.edu

Cheryl Cox M.A.
Cherie Jandrich, M.A.

SGPP Admission - Transfer Counselor

Apple Valley Center, AC

Campus Box: # 28

(612) 728-5173

cajand02@smumn.edu

Cherie Jandrich M.A.

Faculty

Michael Ratajczyk, M.A.

Business - Assistant Professor

Saint Mary's Hall, SM429A

Campus Box: #1434

(507) 457-1698

mratajcz@smumn.edu

Michael Ratajczyk M.A.
Professor smiling with students

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