[[{"@type":["EducationalOccupationalProgram"],"@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#EducationalOccupationalProgram","@context":{"@vocab":"http:\/\/schema.org\/","kg":"http:\/\/g.co\/kg"},"url":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/","provider":[{"@id":"https:\/\/www.smumn.edu\/"}],"mainEntityOfPage":[{"@type":"WebPage","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#EducationalOccupationalProgram_mainEntityOfPage_WebPage","breadcrumb":[{"@type":"BreadcrumbList","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#EducationalOccupationalProgram_mainEntityOfPage_WebPage_breadcrumb_BreadcrumbList","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320175252736-600961_0_EducationalOccupationalProgram_mainEntityOfPage_WebPage_breadcrumb_BreadcrumbList_itemListElement_ListItem","name":"\n                    \n                                                    Home                    ","item":"https:\/\/www.smumn.edu\/","position":1},{"@type":"ListItem","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320175252736-600961_1_EducationalOccupationalProgram_mainEntityOfPage_WebPage_breadcrumb_BreadcrumbList_itemListElement_ListItem","name":"Degree","position":2},{"@type":"ListItem","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320175252736-600961_2_EducationalOccupationalProgram_mainEntityOfPage_WebPage_breadcrumb_BreadcrumbList_itemListElement_ListItem","name":"Graduate Certificates","position":3},{"@type":"ListItem","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320175252736-600961_3_EducationalOccupationalProgram_mainEntityOfPage_WebPage_breadcrumb_BreadcrumbList_itemListElement_ListItem","name":"Online Business Analytics Certificate","position":4}]}],"url":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/","mentions":[{"name":"business analytics","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Thing_businessanalytics_024afaf35b9e0367f9bbbf156d5a684a1f7431d42f188cffd1c83343728e70b6","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/02q3c56","http:\/\/www.wikidata.org\/entity\/Q5001829","https:\/\/en.wikipedia.org\/wiki\/Business_analytics"]},{"name":"University of Minnesota","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Organization_universityofminnesota_93efdc4b752db88b593f029d74fd07bb4ca7dd0c0f135504aafc9fc7349a6916","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/025v3k","http:\/\/www.wikidata.org\/entity\/Q238101","https:\/\/en.wikipedia.org\/wiki\/University_of_Minnesota"]},{"name":"Microsoft Excel","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/CreativeWork_microsoftexcel_9d96138211a6e60b5ae0e2e84c8dc63e24ea6ec9f05ea3c3bef0ab09c0ca6f9d","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/052tr","http:\/\/www.wikidata.org\/entity\/Q11272","https:\/\/en.wikipedia.org\/wiki\/Microsoft_Excel"]},{"name":"graduate certificate","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Thing_graduatecertificate_22fa76f401c2792a5713c6138f3965c5e8fb543a5739df57270a16ea844afecb","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/g.co\/kg\/m\/0_yk44_","http:\/\/www.wikidata.org\/entity\/Q17015904","https:\/\/en.wikipedia.org\/wiki\/Graduate_certificate"]},{"name":"future","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Thing_future_c042d54ca8d301a877a5ff536088c10fbf4e4ffbbad04a8498e23f506b1ec348","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"http:\/\/www.wikidata.org\/entity\/Q344"},{"name":"academic degree","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Thing_academicdegree_d4f72cf3a6c2fe71f368f1d48b6e0b00d79ae3ac57099222cfd9756f92b2ae83","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":["http:\/\/www.wikidata.org\/entity\/Q189533","https:\/\/en.wikipedia.org\/wiki\/Academic_degree"]},{"name":"FAQ","@id":"https:\/\/entity.schemaapp.com\/Advance_Local_Media\/SaintMarysUniversityofMinnesota\/Thing_faq_2ac8fd5ab75629626751eeebfcc7a48e4f8ba1e97a402822cf5998eac3bad989","@type":"Thing","@context":{"@vocab":"http:\/\/schema.org\/"},"sameAs":"http:\/\/www.wikidata.org\/entity\/Q189293"}]}],"name":"Online Certificate in Business Analytics","programPrerequisites":"\n                      Whether you apply through our online application via hard copy, or in-person with a Saint Mary\u2019s admissions counselor, your application must include the following items:\nOfficial transcripts: An official transcript issued to Saint Mary\u2019s University of Minnesota from the institution posting the applicant\u2019s completed degree and other relevant transcripts documenting program prerequisites and potential transfer credits must be sent separately and directly from your institution. Saint Mary\u2019s University of Minnesota accepts official transcripts electronically from previously attended institutions. Transcripts should be sent to oladmissions@smumn.edu or mailed to:\nTranscript Processing Center\nSaint Mary\u2019s University of Minnesota\n851 Trafalgar Court, Suite 420\nMaitland, FL 32751\n&nbsp;\n\n                    ","description":"\n                    \n                    \n\n    Program Highlights\n        \n  \n\n\n    \n        \nDigital Badging for all Graduate Certificate Courses\nApply Graduate Certificate Credits to an MS BIDA or MBA\nNo Prerequisite Courses or GRE\/GMAT Required\n\n    \n    \n\n        \n  \n\n\n    \n        Request Info        \n            \n        \n    \n\n    \n                ","hasCourse":[{"@type":"Course","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320195826705-17953_0_EducationalOccupationalProgram_hasCourse_Course","name":"\n                          BIA 630 Data Analysis and Business Modeling (3 credits)                          \n                              \n                          \n                          \n                              \n                          \n                        ","description":"\n                      This course introduces advanced concepts in predictive modeling and techniques to discover patterns in data, identify variables with the most predictive power, and develop predictive models. Students are introduced to descriptive, predictive, prescriptive analytics, and optimization models. The course utilizes Microsoft Excel to engineer and analyze business models. Students identify the proper use of complete regression, optimization, and exponential smoothing models.\nUpon completion of this course, students are expected to be able to do the following:\n\nUtilize datasets to develop statistics and probability to predict future outcomes\nImplement appropriate models needed to analyze and critically evaluate business objectives\nDevelop written and oral communication skills required to report on data-intensive business situations\nOrganize data-intensive content in a professional setting.\nExecute advanced analytics techniques\n\n\n                    "},{"@type":"Course","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320195826705-17953_1_EducationalOccupationalProgram_hasCourse_Course","name":"\n                          BIA 640 Data Visualization and Storytelling (3 credits)                          \n                              \n                          \n                          \n                              \n                          \n                        ","description":"\n                      This course explores best-practice data visualization techniques. Professional storytelling and graphic design skills are introduced. Students study effective strategies and visualization tools to communicate with business decision-makers.\nUpon completion of this course, students are expected to be able to do the following:\n\nSource appropriate data to create effective visualization\u2019s\n&nbsp;a compelling story with data to drive business action\nDesign persuasive data visualizations to communicate information to the viewer\nBuild visualizations that assist in error detection and data preparation\n\n\n                    "},{"@type":"Course","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320195826705-17953_2_EducationalOccupationalProgram_hasCourse_Course","name":"\n                          BIA 645 Communications and Content Strategies (3 credits)                          \n                              \n                          \n                          \n                              \n                          \n                        ","description":"\n                      This course focuses on explaining complex datasets, models, and analyses to stakeholders, including internal and external organizations and personnel of multiple disciplines. Audience analysis and effective strategic communication are studied. Students identify and analyze problems. Professionalism in both oral and written communication is expected.\nUpon completion of this course, students are expected to be able to do the following:\n\nConduct stakeholder analysis and communications results\nIdentify business problems and create analytical approaches to solve them\nWrite reports based on best-practice data analysis frameworks\nDemonstrate best practice communication techniques to visualize, explore, and act on data science findings\n\nPrerequisites: BIA 630, MBA 633, DIGA 605, BIA 640\n\n                    "},{"@type":"Course","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#Highlight20260320195826705-17953_3_EducationalOccupationalProgram_hasCourse_Course","name":"\n                          DIGA 605 Fundamentals of Geographic Information Systems (GIS) (3 credits)                          \n                              \n                          \n                          \n                              \n                          \n                        ","description":"\n                      This course introduces the concepts of spatial data creation, editing, and analysis using GIS software. Emphasis is placed on spatial concepts and understanding and utilizing standard operating procedures. Topics covered include coordinate systems, data creation, derivation, editing, metadata, proximity and overlay analysis, and cartography. Technical proficiency is a primary objective of the course, reinforced by effective practical exercises utilizing GIS software. Examples of how the geospatial industry provides location intelligence to various disciplines are explored.\nUpon completion of this course, students are expected to be able to do the following:\n\nApply knowledge of principles, theories, and concepts of spatial data analysis\nDemonstrate standard techniques for creating, editing, storing, querying, and analyzing geospatial data\nUse cartographic design principles for visual storytelling and effective communication\nImplement practices to promote spatial data integrity based on understanding sources of error in spatial data\n\n\n                    "}],"numberOfCredits":12},{"@context":"http:\/\/schema.org","@type":"CollegeOrUniversity","image":[{"@type":"ImageObject","width":"1000","height":"785","url":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2022\/09\/Landing-page-center_DSC_1079_mobile.jpg","@id":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2022\/09\/Landing-page-center_DSC_1079_mobile.jpg"},{"@type":"ImageObject","width":"947","height":"733","url":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/04\/4A9AB7AA-33A4-4C07-A551-E243D44BE2DE_1_201_a.jpeg","@id":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/04\/4A9AB7AA-33A4-4C07-A551-E243D44BE2DE_1_201_a.jpeg"},{"@type":"ImageObject","width":"827","height":"1000","url":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/04\/adult-learner2.jpg","@id":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/04\/adult-learner2.jpg"}],"areaServed":[{"@type":"Place","sameAs":"https:\/\/en.wikipedia.org\/wiki\/Winona,_Minnesota","name":"Winona, MN","url":"https:\/\/www.smumn.edu\/#Place","@id":"https:\/\/www.smumn.edu\/#Place"},{"@type":"Place","sameAs":"https:\/\/en.wikipedia.org\/wiki\/Minneapolis","name":"Minneapolis, MN","url":"https:\/\/www.smumn.edu\/#Place1","@id":"https:\/\/www.smumn.edu\/#Place1"},{"@type":"Place","sameAs":"https:\/\/en.wikipedia.org\/wiki\/Rochester,_Minnesota","name":"Rochester, MN","url":"https:\/\/www.smumn.edu\/#Place2","@id":"https:\/\/www.smumn.edu\/#Place2"}],"contactPoint":[{"@type":"ContactPoint","availableLanguage":"English","areaServed":{"@id":"https:\/\/www.smumn.edu\/#Place"},"contactType":"Admissions","telephone":"+1 (507) 457-1700","name":"Winona ContactPoint","@id":"https:\/\/www.smumn.edu\/#ContactPoint"},{"@type":"ContactPoint","availableLanguage":"English","areaServed":{"@id":"https:\/\/www.smumn.edu\/#Place1"},"contactType":"Admissions","telephone":"+1 (612) 728-5100","name":"Minneapolis ContactPoint","@id":"https:\/\/www.smumn.edu\/#ContactPoint1"},{"@type":"ContactPoint","availableLanguage":"English","areaServed":{"@id":"https:\/\/www.smumn.edu\/#Place2"},"contactType":"Admissions","telephone":"+1 (507) 285-1410","name":"Rochester ContactPoint","@id":"https:\/\/www.smumn.edu\/#ContactPoint2"}],"email":"admission@smumn.edu","openingHours":"Monday to Friday; 8:00 a.m. - 4:00 p.m.","sameAs":["https:\/\/www.tiktok.com\/@smumn","https:\/\/www.linkedin.com\/school\/saint-mary's-university-of-minnesota\/","https:\/\/www.facebook.com\/smumn","https:\/\/www.instagram.com\/smumn\/"],"name":"Saint Mary's University of Minnesota","telephone":["+1 (507) 285-1410","+1 (612) 728-5100","+1 507-457-1700"],"description":"Saint Mary\u2019s offers a highly personal, real-world-ready educational experience that fully prepares you to work, lead, and serve with character and purpose. Whether online or in person, adult or undergraduate, you\u2019ll be supported by faculty and staff committed to your success in programs designed for today\u2019s and tomorrow\u2019s careers.","disambiguatingDescription":"Why choose Saint Mary\u2019s?","url":"https:\/\/www.smumn.edu\/","geo":[{"@type":"GeoCoordinates","longitude":"-91.69734","latitude":"44.04384","name":"Winona Geo","@id":"https:\/\/www.smumn.edu\/#GeoCoordinates"},{"@type":"GeoCoordinates","longitude":"-93.26557","latitude":"44.95679","name":"Minneapolis Geo","@id":"https:\/\/www.smumn.edu\/#GeoCoordinates1"},{"@type":"GeoCoordinates","longitude":"-92.50489","latitude":"44.0396","name":"Rochester Geo","@id":"https:\/\/www.smumn.edu\/#GeoCoordinates2"}],"logo":{"@type":"ImageObject","width":"300","height":"113","url":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/06\/SMU-Logo_StackedHorizontalofM_FC_03_REV-WHT300.png","@id":"https:\/\/www.smumn.edu\/wp-content\/uploads\/2023\/06\/SMU-Logo_StackedHorizontalofM_FC_03_REV-WHT300.png"},"address":[{"@type":"PostalAddress","streetAddress":"700 Terrace Heights","postalCode":"55987","addressRegion":"MN","addressLocality":"Winona","addressCountry":{"@type":"Country","url":"https:\/\/www.smumn.edu\/#Country","name":"US","sameAs":"https:\/\/en.wikipedia.org\/wiki\/United_States","@id":"https:\/\/www.smumn.edu\/#Country"},"name":"Winona Campus - PostalAddress","url":"https:\/\/www.smumn.edu\/#PostalAddress","@id":"https:\/\/www.smumn.edu\/#PostalAddress"},{"@type":"PostalAddress","streetAddress":"2500 Park Avenue","postalCode":"55404","addressRegion":"MN","addressLocality":"Minneapolis","addressCountry":{"@id":"https:\/\/www.smumn.edu\/#Country"},"name":"Minneapolis Campus - PostalAddress","url":"https:\/\/www.smumn.edu\/#PostalAddress1","@id":"https:\/\/www.smumn.edu\/#PostalAddress1"},{"@type":"PostalAddress","streetAddress":"2900 19th Street NW","postalCode":"55901","addressRegion":"MN","addressLocality":"Rochester","addressCountry":{"@id":"https:\/\/www.smumn.edu\/#Country"},"name":"Rochester Campus - PostalAddress","url":"https:\/\/www.smumn.edu\/#PostalAddress2","@id":"https:\/\/www.smumn.edu\/#PostalAddress2"}],"@id":"https:\/\/www.smumn.edu\/"},{"@context":"http:\/\/schema.org","@type":"EducationalOccupationalCredential","credentialCategory":"High School","name":"High School","sameAs":"https:\/\/en.wikipedia.org\/wiki\/Secondary_school","@id":"https:\/\/www.smumn.edu\/#EducationalOccupationalCredential"}],{"@context":"https:\/\/schema.org","@type":"BreadcrumbList","@id":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Degree","item":"https:\/\/www.smumn.edu\/degree\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"Graduate Certificates","item":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"Online Business Analytics Certificate","item":"https:\/\/www.smumn.edu\/degree\/graduate-certificate\/business-analytics\/#breadcrumbitem"}]}]