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Major Overview

51 credits

Why marketing?
The Marketing major prepares students for a variety of careers in marketing such as advertising, marketing management, marketing research, or sales. Course work explores the exchange process and exchange institutions found in modern market economies. Marketing course work encompasses both behavioral and quantitative aspects of marketing products, services, and ideas in a global marketplace.

Career Options
Advertising, marketing, and public relations managers; art directors; buyers and purchasers; copywriters; management; consultants; market and survey researchers; sales worker supervisors; top executives

High School Preparation
Business; Calculus; Computer Applications; English; Macroeconomics; Microeconomics; Psychology; Statistics

Sample Schedule (Paradigm) and Course Descriptions

General Transfer Guidelines

For more information contact:

Shelly McCallum-Ferguson, D.B.A.
Chair, Business Department
Saint Mary's University of Minnesota
700 Terrace Heights #1439
Winona, MN 55987-1399
(800) 635-5987, Ext. 7279